The Swatch x Omega MoonSwatch collaboration has been many things since its debut in 2022: lightning rod, cultural phenomenon, gateway drug for casual watch buyers, and scapegoat for everything wrong ...

The MoonSwatch Mission to Earthphase Moonshine Gold "Beaver Moon" watch, pictured. (Image source: Swatch) Swatch has just unveiled the Mission to Earthphase Moonshine Gold "Beaver Moon", a limited ...

It’s new MoonSwatch season, and this time, Snoopy has added a unique golden touch to five OMEGA x Swatch Mission to Earthphase Moonshine Gold watches. Released in limited quantities each month (August ...

The latest chapter in the never-ending ongoing Omega x Swatch collaboration lands this week, timed once again to coincide with a full moon. Swatch. November’s edition, the Bioceramic MoonSwatch ...

Swatch MoonSwatch takes the mythos of the Omega Speedmaster Moonwatch and turns it into something you can actually buy, wear hard, and enjoy daily—without a waitlist or five?figure price tag. Here’s ...

Update, May 8, 2026: Swatch and Audemars Piguet confirmed a new collaboration watch called the Royal Pop, set to be released Saturday, May 16. Catch up on details here. Now, it looks like Swatch may ...

Swatch MoonSwatch takes the mythic Omega Speedmaster "Moonwatch" and turns it into something you can actually afford, actually wear, and actually have fun with. Here’s why this hyped bioceramic ...

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"Hearst Magazines and Yahoo may earn commission or revenue on some items through these links." Swatch has launched the Mission to Earthphase Moonshine Gold – Hunter's Moon Edition, the third ...

It’s official. Swatch and Audemars Piguet have collaborated on a new watch called the “Royal Pop,” set to release Saturday, May 16. The brands shared the news on social media, following intense ...

The collaboration between Swatch and Audemars Piguet has watch enthusiasts in a frenzy. Swatch has spent the last several years doing something that to the traditional watch world seemed impossible: ...

They did it again: In May, Swatch Group created unprecedented demand for its Royal Pop, and it got the watch world in a lather again in July with a quiz-based application process for the Mission to ...