Dove reports cold showers boost circulation, reduce inflammation, enhance mood, and improve skin clarity; however, they may not suit everyone.

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For years, cold showers were the domain of athletes and wellness zealots. But new research in genetics and metabolism suggests that a quick blast of cold water has benefits way beyond mental toughness ...

Cold showers in winter could be harmless and refreshing to some people, yet might not be recommended for everyone. Cold water ...

Researchers have examined the increasingly popular practice of cold-water immersion – things like taking a cold shower or sitting in an ice bath – to see whether there’s any scientific basis for ...

That invigorating blast of cold water you’ve been using to start your mornings might be doing more than just waking you up, it could be putting dangerous stress on a heart condition you don’t even ...