Direct-to-consumer (DTC) brands have a unique advantage in that they own the entire customer experience — and perhaps most important, all the data that is generated along with it. Many of these ...
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Every week, the same headline repeats: DTC upstart heads to retail. You can now find Magic Spoon at Target, Glossier at Sephora, and Away at Amazon, and the list goes on. This month, Yumi, the company ...
Are today’s direct-to-consumer (DTC) brands losing steam? With products from mattresses to beauty to food being delivered straight to the consumer’s doorstep, how are brands able to differentiate ...
Root, Inc. has successfully pivoted from a costly direct-to-consumer model to a scalable, embedded insurance platform, notably partnering with Carvana to lower customer acquisition costs and boost ...
“When the acquisition happened I was like, ‘Oh god,’” Borsa told The Drum, recalling the daunting task of integrating two established media brands. Borsa comes from a technology background. She was ...
The future of online fashion sales belongs to independent fashion designers. Learn how DTC fashion brands are disrupting big ...
Department stores used to be the "it" place to buy apparel. But a lot has changed in the past 10 years, and some brands have recognized they can sell clothes just fine on their own. Take Nike for ...
The e-commerce boom has led many large brands to bypass wholesalers completely and shift to a direct-to-consumer (DTC) model — a process called “supplier disintermediation.” By cutting out the ...
Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. The large production runs required by retailers, coupled with long lead times and impatient ...
In 2010, DTC made up just 15% of Nike's total revenue. By 2020, the athletics retailer had grown that number to 35%, as it stepped back from wholesale partners and focused on sales through its own ...