If you have a Lego fan, or two, in your family, you'll be excited about the company's new SMART bricks tags and mini figures ...
An interview with Tom Donaldson, LEGO Group's SVP of Creative Play Lab, on how the company came up with its new SMART Brick.
The new Smart Play system centers around a new Lego Smart Brick that can play sounds, light up, and interact with other ...
The newly-revealed LEGO Pokémon range is prompting plenty of debate among fans, with praise for its versions of Eevee and ...
Creative Bloq on MSN
The Lego smart brick backlash, explained
Is anything sacred in today's world of smart gadgets? If you'd asked me yesterday, I'd have said the humble Lego brick. But ...
LEGO announced the ‘Smart Brick’ at its first-ever CES event. When people talk about CES, they’re usually talking about the ...
Love it or hate it, Lego's Smart Brick has elicited strong reactions from its adult fanbase as they process the analog ...
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