For the last two seasons, the UConn women’s basketball team’s game against USC has been one of the most highly-anticipated matchups on the calendar. But the regular-season series between programs will ...

When a college changes athletic conferences, headlines usually focus on sports—new rivals, bigger TV contracts, and the drama of conference politics. But seasoned investors know another storyline is ...

DALLAS, TX - January 03: Texas State Bobcats coach GJ Kinne lifts the trophy while celebrating with running back Torrance Burgess Jr. (22) after winning the SERVPRO First Responder Bowl between the ...

The 2025-26 college basketball season will bring a relatively tame round of conference realignment following the mayhem of a 2024-25 campaign marked by high-major upheaval. This time around, with many ...

The North Carolina High School Athletic Association voted to approve the realignment plan for 2025-29, officially finalizing conferences and classifications for its member schools ahead of its ...

For more than two years, North Carolina has secretly sunk more than $600,000 into legal bills for a project that, according to documents recently obtained by The Athletic, was known by only a code ...

OREM — The long chain of conference realignment that began when USC and UCLA joined the Big Ten or Texas and Oklahoma left for the SEC (depending on who you ask) touched down in Utah last week when ...

Money drives nearly everything. In college sports, that means football is the overarching power under which all other sports must exist. And as even the richest football programs look to scrape ...

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Conference realignment is not just for colleges. It is going to take some time to recalibrate all of the high school conference realignment we have seen in Central Indiana high schools recently — and ...

The University Interscholastic League will not announce what districts schools will participate in for the next two years for more than three months, but the first step toward that reveal will happen ...