Once again, Eli Lilly is using Hollywood’s biggest night as a platform to speak out on a hot-button issue in pharma. Throughout last year’s entertainment awards season, Lilly took aim at the popular ...

Novo Nordisk is under fire over a Spanish obesity awareness campaign. After the campaign stirred up controversy, the Spanish ministry of health wrote to the drugmaker about a possible violation of ...

NEW YORK, Oct. 30, 2025 /PRNewswire/ -- Breakthrough T1D, formerly JDRF, the leading global type 1 diabetes (T1D) research and advocacy organization, will launch a nationwide out-of-home marketing ...

Students at the University of Nebraska-Lincoln have created a pilot program for the Lymphoma Research Foundation they hope ...

As the holiday season approaches, companies need to maximize their brand exposure through efficiency, creativity and personalization with their key clients and target audiences rather than expensive ...

Nonprofit advertising has transformed dramatically over the past decade. What once relied on simple donation appeals now requires sophisticated digital strategies that compete for attention while ...

With its new ad formats, LinkedIn is focused primarily on boosting B2B marketers’ brand awareness throughout the funnel via high-attention placements, AI-powered tools and expanded personalization.

Move over, Kendall Jenner, there's a new tone-deaf ad starlet in town. "Euphoria" star Sydney Sweeney, known for her curvy figure and blonde locks, popped out as the face of American Eagle's newest ...

Makro, Lotus’s and H&M are October’s top-performing advertisers in Thailand, each posting strong gains in Ad Awareness—the share of consumers who recall seeing a brand’s advertising in the past two ...

There are only a handful of words I never use, not in life or business. “Expectations.” “Assumptions.” And the mother of them all …“awareness.” I will spare you the details behind the first two in ...